Ringside Royalty

WWE Crown Jewel 2022 Mrsool Park, Riyadh, Kingdom of Saudi Arabia | 2022
Type of management
Mega Event Production, Broadcast Management, VVIP Protocol, Crowd & Traffic Management
Execution delivery
Event Overlay, Fan Village Design & Execution, Traffic & Crowd Management, Live Entertainment, Esports, Live WWE Press Conference, VVIP Gala Dinner TBC
DEFINED IMPACT
A wrestling phenomenon that transcended borders, merging global sports entertainment with unparalleled local experiences.
Audience profile
WWE enthusiasts, Families, Local Residents, International Audience, VVIPs, Global Broadcast Audience
Insights

Fan Fever

When the stage was set for WWE Crown Jewel in Riyadh, HQWS took the reins, ensuring every grapple, slam, and cheer echoed with perfection. Entrusted by GEA, we not only managed the behind-the-scenes intricacies but amplified the experience with a bespoke Fan Village, teeming with activations, entertainment, and unparalleled WWE fervor. The result? An ecstatic crowd onsite and millions riveted across the globe.
What did we do?
What did we do?
As the logistical mastermind behind this mega event, HQWS went above and beyond organizing critical operations. We brought an unparalleled Fan Village to life, with food and beverage outlets, e-sports, and a globally broadcasted WWE Press Conference. But our agility shone brightest when, on the night before the main event, we were tasked with designing a stage for a groundbreaking press conference at short notice. Within mere hours, our team transformed the venue into an international focal point, creating a monumental milestone in the lead-up to the main event.
What were the main challenges?
What were the main challenges?
Organizing an event of this magnitude comes with immense challenges. From synchronizing the intricate technical infrastructure and design overlays with local nuances, to constructing the Fan Village entirely from scratch, each phase posed potential pitfalls. But the ultimate test of dexterity arose just one day beforehand, when WWE tasked us with creating a stage for an unprecedented, live-streamed press conference.
The Outcome

Beyond The Ring

HQWS's execution at WWE Crown Jewel became a hallmark in event production. The debut of our unique Fan Village was a game-changer, offering attendees a blend of live entertainment, esports, and iconic WWE moments. Our adaptability shone brightly when we transformed our venue overnight for a press conference that went viral, garnering over 1,000,000 views. This event not only showcased the pinnacle of sports entertainment but also elevated HQWS as a benchmark in the industry.
WWE Crown Jewel 2022

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