Endless Ocean
SeaWorld Yas Island Grand Opening
Yas Island, Abu Dhabi, UAE
|
2023
PROJECT DURATION
30 days
Type of management
Production Management and Project Lead Consultant
Execution delivery
Design & Build, Show Production, Creative Concept, Guest Journey, Operational Master-planner
Audience profile
VVIP, Media, Invited guests
Insights
Next-Generation Marine Life Theme Park
Miral appointed HQWS to deliver the grand opening celebration of the region's first marine life theme park on Yas Island. This milestone event in the Middle East's entertainment landscape required an extraordinary production. HQWS curated exclusive VVIP and invite-only events featuring exceptional artists and dual opening shows. Seamless entertainment in the pre-function area amplified the celebration's grandeur. Our skillful orchestration marked another exceptional grand opening on Yas Island.
What did we do?
What did we do?
The event featured a concert by acclaimed A-list artist Hussain Al Jassmi, who composed a bespoke song for the occasion. His performance was followed by Red, the Arabian Philharmonic live orchestra, which includes local Emirati musicians. Their harmonious music paired beautifully with the unique backdrop of choreographed aerial creatures and tailored visual content, creating a spectacular audio-visual experience. Working closely with the Abu Dhabi Media Office, we generated enthusiastic word-of-mouth endorsements and engaged local and international media coverage across diverse outlets, further elevating the event's resonance.
What were the main objectives?
What were the main objectives?
With a dedicated span of six months in the heart of Yas Island in Abu Dhabi, HQWS meticulously executed every facet of the event: design and build, show production, creative concept, guest journey and operational master-planning. Overcoming challenges such as tight turn-around times, technical issues, and power constraints, HQWS succeeded in delivering a flawless event able to spotlight the new vision of SeaWorld.
What was the experience?
Stagecrafting an Immersive Experience
At the heart of SeaWorld, the event unfolded in a custom-built stage that harmonized seamlessly with the breathtaking wonders of the One Ocean environment. Through strategic coordination with venue management, HQWS optimized the use of space, clearing the way for the main stage setup. This approach allowed for a systematic progression, ensuring that each area reached its full potential.
SeaWorld Yas Island Grand Opening
