Celebrating Cultural Artistry

Al Burda Festival: A Confluence of Tradition and Innovation Dubai Expo | UAE | 2021
Type of management
Art Handling, Multimedia Content Design, Broadcast Integration, Large-scale Production Management, Brand Development
DEFINED IMPACT
Connected over 1,000 global creative leaders to appreciate and engage with Islamic culture and art
Audience profile
Creative leaders, Artists, Cultural Enthusiasts, Industry Experts, Partners, Global Attendees
HQWS
Insights

Islamic Art and Culture: Past, Present, Future

The Al Burda Festival, in its ambitious second edition, emerged as a hub for Islamic creativity, blending revered traditions with forward-thinking innovations, inviting dialogues on the interplay of technology, culture, and society.
What did we do?
What did we do?
We meticulously curated a festival experience that celebrated every facet of Islamic creativity, from hosting an esteemed awards ceremony to facilitating discussions by industry leaders. The event included execution and delivery of a multi-disciplined site hosting installations and exhibits, performances, workshops and seminars, student tours and awards.
What were the challenges?
What were the challenges?
Balancing reverence for tradition with the integration of modern technologies and methods, ensuring smooth management of multiple sessions and exhibitions, and catering to a diverse and global audience.
The Outcome

Crafting Cultural Narratives

Embracing both the classical and contemporary, the Al Burda Festival showcased the dynamic spectrum of Islamic artistry, creating an environment conducive to learning, sharing, and evolving.

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